Campaign Activity

An overview of the Campaign Activity page.

The Campaign Activity page provides information about visitors who were driven to your website by advertising campaigns. This data is parsed from your UTM codes and campaign referrers.

Page elements

  1. The date selector - Choose the time frame for the data that appears.
  2. The data filter - Filter results by individual attributes.
  3. The activity graph - Shows the number of user sessions from each campaign. For more information, hover over a specific data point.
  4. Campaign details - Lists the advertising campaigns that received traffic in a specific time frame. To add or remove data, use Customize Columns.

If a campaign has no identifiable traffic, it will not appear in this section. For a list of campaign issues, select the name of a campaign.