The Lowest Quality Campaigns card displays the advertising campaigns that have referred the lowest-quality traffic in the last 24 hours. The quality of campaign traffic is determined by the average score of its referred users.
To sort the columns in this table, select the triangles next to each column heading.
The average score of the visitors associated with this campaign. Campaigns that have a lower score attracted lower-quality traffic and potential fraud.
The total number of sessions and the percentage of traffic from these sessions for a campaign.
Updated 11 months ago