NS8 User Guides

Assigning Campaign Referrers

How to maximize the reporting value of your campaign referrers.

By default, NS8 Protect will assign tracking information to your website traffic by parsing the UTM parameters contained in a URL. However, there are referrers and situations where you may not have UTM data available.

To manage traffic overrides, you will use the Campaign Referrers screen accessed from the Settings/Support menu in NS8 Protect. This will only apply to traffic from the time you save the referrer information going forward.

There are two fields on this screen that will assign the referrers, the first being the "Referrer." In this field, enter the URL you wish to assign to the Campaign. All traffic from a specified domain is referred under the identified campaign. For example, if you add www.ns8.com and a visitor is referred by docs.ns8.com, the traffic will be assigned the campaign value you enter in the box below.

The second field is for the "Campaign" name you are assigning. Use a unique value here that is easily identifiable and does not conflict with other campaign data. For example, if you have a campaign running named "Raceday" that is being tracked by UTM data, you would want to avoid using "Raceday" as a referrer override. If the override is for a campaign similar or related to "Raceday," you may want to name the override "Raceday Partners."

Assigning Campaign Referrers


How to maximize the reporting value of your campaign referrers.

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